imarket illustration

imarket is our commercial insurance e-trading platform for brokers, insurers and software houses. It enables them to trade online more efficiently and cost-effectively in a secure environment – enabling real-time risk assessment and pricing by insurers for comparative quote systems.

imarket is funded by insurers and is provided free to participating brokers and software houses.

imarket is now integrated into all the major commercial e-trading platforms and offers full-cycle functionality, point of sale documentation and referrals, as well as a live-chat function. It is used by a growing community of brokers, with currently more than 2,000 individual broker businesses obtaining quotes and placing business through it every month. 2019 saw imarket handle more than £250m gross written premium, with more than 460,000 policies placed and more than 8.5 million quotes processed.

"As brokers we have to embrace new technology and help drive efficiencies at insurer and broker level. With integrated commercial e-trading we are able to free up two of our most valuable resources - time and money - whilst still delivering true broking to our clients."

Neil Grimshaw BA(HONS) FCII
Director - Ravenhall Risk Solutions

Good Customer Outcomes

As brokers use imarket more, they have told us how important it is to be able to get the best outcomes for their customers. To help brokers achieve this, Polaris reviews imarket integrated broker systems and insurer’s imarket products on a continuous basis. So far we have completed reviews of Property Owners, Tradesmen, Mini-fleet, Shop and Office.

We would like brokers to work with us to help validate our findings, so if you would like to be involved in helping us improve imarket, insurers products and your broker system, please contact us.